New developmentNew North (Tzafon HaChadash)
De Haas 14-16, Tel Aviv-Yafo
דה האז 14-16, תל אביב-יפו
Delivery 202839 homes
- homes
- 39
- permit approved
- Mar 2026
- delivery
- 2028
The project
Live the city from the inside, breathe green from the outside
De Haas 14-16 replaces two aging walk-ups in the New North of Tel Aviv with 39 apartments spread over two new buildings. The Tel Aviv building permit was approved on 26 March 2026 under files 20242274 and 20242210, so the project has cleared licensing and now moves toward demolition. Gurel Development, the family firm behind it, describes the scheme as two buildings with light facades, clean lines and wide balconies planted with greenery, served by a shared resident parking garage.
The address sits on one of the quiet residential streets of the New North, two minutes from Kikar Milano and about 700 meters south of Yarkon Park. Ibn Gabirol and Weizmann carry the daily errands, the cafes and the bus lines, while Namir Road puts the coastal highway and the north of the metropolitan area within a short drive. The district was laid out in the 1950s and 1960s, and its low-rise blocks are now the stock feeding Tel Aviv's urban renewal pipeline, which is what puts a new building of this scale on a street of four-story neighbors.
Gurel Development acts as both developer and executing contractor, which keeps planning, construction and key handover inside one company. Its partners include Dan Gurel, a civil engineer who ran urban renewal planning at the Tidhar group before taking the CEO seat, Dr. Eitan Gurel, a Berkeley finance PhD and former CEO of Leumi Partners, and Adi Eyal, founder and CEO of One Software Technologies. The company lists thirteen urban renewal projects, twelve of them in Tel Aviv, among them Bezalel 17, Yehuda HaLevi 127 and Sheinkin 15.
MASA Architecture and Management designed the two buildings. Sales opened while the permit was still fresh: De Haas 14-16 appears on Gurel's marketed projects list, and the sales line is 03-330-1552. Working from the March 2026 permit and the standard demolition and reconstruction schedule in Tel Aviv, construction starts in the second half of 2026 and delivery lands in early 2028. Apartment mixes and prices had not been published when this page was written.
The addressDe Haas St 14-16, New North (Tzafon HaChadash), Tel Aviv-Yafoדה האז 14-16
Timeline
From permit to keys
Currently: structure complete, Mar 2027
- Dec 2025Sales launch
- Mar 2026Building permit
- Jun 2026Appeals cleared
- Jul 2026Construction start
- Mar 2027Structure completeWe are here
- Nov 2027Finishing works
- Mar 2028Delivery
Features
Why De Haas 14-16
- Demolition and reconstruction of two existing buildings under Tel Aviv urban renewal
- 39 apartments across two connected buildings
- Deep balconies planted with greenery on every residential floor
- Roof-level pergolas over the top-floor terraces
- Light stone-toned facades with clean vertical lines
- Shared resident parking garage
- Landscaped ground floor set back from the street
- Developer also acts as executing contractor, from planning to key handover
- Building permit approved on 26 March 2026
Location
New North (Tzafon HaChadash)
Tel Aviv-Yafo, Tel Aviv District
Around the address
- Kikar Milano2 min walk
- Ibn Gabirol Street shops and cafes5 min walk
- Weizmann Street5 min walk
- Yarkon Park and the Ganei Yehoshua promenade10 min walk
- Kikar HaMedina15 min walk
- Sourasky Medical Center (Ichilov)20 min walk
- Namir Roadthe fast link to Highway 2 and the north of the metropolitan area
- Tel Aviv Port and the Mediterranean seafront2 km west
The developer
N. Gurel De Haas Development Ltd
Gurel Development and Construction is a family company built on three generations of engineers, developers and site people. It works as both the developing and the executing company on its projects, keeping control of every stage from initial planning to key handover. Its Tel Aviv urban renewal portfolio counts twelve projects, including Bezalel 17, Yehuda HaLevi 127, Sheinkin 15 and Bloch 26.
- Gurel Development and Construction, developer and executing contractor
- MASA Architecture and Management, architect
The essentials
De Haas 14-16, Tel Aviv-Yafo, in facts
- Address
- De Haas St 14-16, Tel Aviv-Yafo
- Neighborhood
- New North (Tzafon HaChadash)
- District
- Tel Aviv District
- Status
- New development
- Homes
- 39
- Building permit
- Mar 2026
- Delivery
- Mar 2028
- Developer
- N. Gurel De Haas Development Ltd
- Company registration
- 517221107
Contact
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